Topodium Group, the specialist marketing and innovation agency, are priming businesses with the communications tools ready for the new normal, as they today announced the launch of their new social media management platform, ToPost.
As businesses across the UK and USA start to plan for the easing of lockdown restrictions, the timely release of ToPost will provide a solution to small and medium sized enterprises looking to centralise, streamline and take control of their social media messaging and content.
Ryan Grimshaw, Senior Marketing Manager for Topodium Group, commented “As an agency specialising in the sport and leisure, visitor attraction and education sectors, we have seen first hand the tough times all businesses have faced, but particularly those in our specialist areas who rely on physical contact or in-person events. We have supported our partners these last few months by answering their direct needs and being prepared to quickly innovate and drive solution-based initiatives.”
“Now, as we collectively navigate what the new normal may look like, it’s crucial that businesses have the best support to manage their social media communications with their customers and audiences. Not only are we concerned with simplifying the communication process, but also assisting those companies who no longer have the budgets or marketing resources, perhaps due to furloughing staff or cutting back spend, to support their crucial re-opening messaging.”
With scheduling, posting, reporting and monitoring functionality to rival the social media big players such as HootSuite, Sprout Social, Monday and Buffer, the new offering from Topodium Group is set to provide exceptional benefit to smaller and medium sized enterprises who require more tailored and hands-on guidance when it comes to social media management and strategy.
“We can afford to be much more personal in our support and stewardship” continued Ryan. “We’re a small, tight-knit family yet also a global team. We collaborate and work closely with our partners to ensure they have the right advice, guidance and quality contact-time. We’re not in the market of on-boarding clients and simply leaving businesses to their own devices. We have a wealth of communications and marketing expertise, so offering our partners monthly consultancy calls and taking an ‘open door’ ethos to questions and advice, is a real testament to that ‘extended team’ approach we foster.”
ToPost offers a three tiered pricing structure to meet the requirements of small, medium and larger businesses to suit the required amount of users and connected social media accounts. The social media management platform also enables users to set social media account permissions and approval processes, handy for those who require sign-off from colleagues or team members.
Marc Kings, Director of Direct Sports Pro and one of ToPosts early adopters, shared his thoughts on the new social media management platform; “I have recently been producing more online video content during the stay at home measures, and required a way to schedule and promote the new content across my social channels to reach my audiences. I also wanted to simplify the management of our social media accounts. I was initially looking at Sprout Social until I came across Topodium Groups new software. After talking with the team and trialing the platform, I immediately cancelled my Sprout Social trial and moved everything over to ToPost. I’m so grateful for ToPost because it’s now part of our business and daily culture. We are able to engage with all posts and comments through one platform, track and pull custom reports on best performing content, and monitor engagement and brand reputation.”
“Connecting you and your audiences from post, ToPost.”
To learn more about ToPost, including the competitive pricing packages available, visit the ToPost webpage.
SIGN UP NOW FOR YOUR FREE 30 DAY TRIAL OF TOPOST!
For media enquiries about ToPost or Topodium Group, or to request further images or interview opportunities, please contact Senior Marketing Manager, Ryan Grimshaw. T: +44 (0)1256 592035 E: email@example.com
Part agency, part consultancy, part of your team. Topodium Group is a full-service, global agency specialising in the sport and leisure, visitor attractions and education sectors; providing marketing, technology and innovation solutions to build brands and ignite business growth, while shaking up the status quo.
The mission is to consistently deliver creative and innovative solutions to enable every partner organisation to succeed, whatever unique journey they are on. #HereForTheJourney.